Colossal Brand Launch
Roles
Art Direction
Graphic Design
Motion Design
Summary
Colossal, a bioscience company focused on rewilding environments and reviving extinct species, has a bold visual branding style that I worked to maintain throughout the social media growth and sustainment campaign. I developed an art strategy for social content, presented through a mood board that blended bright, science-inspired imagery with realistic photography and earthy aesthetics. This strategy guided a team of designers to ensure consistency with the brand’s established style, balancing an adventurous edge with grounded realism.
Tools
After Effects
Photoshop
